IDENTITY / WEB DESIGN - ART/CREATIVE DIRECTION

Pop Physique

How do you set yourself apart from the competition? Many ‘barre’ brands out there don’t seem to have an engaging visual appearance and, apart from not wanting to look as uninspiring as most prominent competitors, mostly we needed to convey the "Pop oriented" Pop Physique idea and turn it into a recognizable brand. Well, today Pop Physique is one of the leaders in the field and one of the most imitated barre boutique fitness brands out there. Constantly expanding, Pop has today successful locations all over the US with, among others, notable clients like Zooey Deschanel, Liv Tyler, Selena Gomez. popphysique.com


 

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Pop Physique is an intoxicating barre workout with movements designed to sculpt your entire body in one hour. Quick visible results such as long, lean muscles, flat abs, and a tight bum. Increase your energy, raise your metabolic rate, and clear your mind.
 

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Apparel.

 

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